Jan 22 - Strategic Business Management

Ended 31 May 2022
4 credits

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Description

To provide a comprehensive review of the fundamentals of strategic business management. The module will develop students’ ability to assess, foresight, diagnose and recommend both strategic and innovative actions for the issues and challenges faced by an organization in this digitalization era

Instructors

Dr. Fairul Rizal bin Haji Rashid

Format

Online forums will be used to support the scaffolding of knowledge, understanding and abilities. The teaching style will include video conferencing, discussion forums and activity based learning techniques. The focus of the teaching style will be determined through learning diagnostics, undertaken by students, which will identify learning styles needs. A cooperative learning framework is used as a means of supporting equity for both teaching and learning styles.

Video Overview

To register for our latest intake fill in the Application Form now https://apply.c3l.ubd.edu.bn

What you get

Strategy and Strategic Management Process
Evaluating company’s external and internal Environments
Stakeholders engagement
Foresighting and scenario planning
Generic competitive strategies
Strategic moves in strengthening company’s competitive position
Strategic moves for competing in global markets
Strategic information system management and digitalization
Building organizational capability that promotes innovative strategy execution